photo credit: Barney A Bishop
Style
How Tumblr has Influenced Men’s Style
Tumblr is one of the various social networking websites that have popped up in wake of the huge success of Facebook. The website offers a microblogging platform so users can post multimedia and other content at any time, even on the go. Like other social networking sites, users can follow one another and they can choose to make some blog posts private if they want. Tumblr has quickly become a virtual hotspot for hipsters and curious 20-somethings to see what’s new and hot at any given moment.
Men’s Style on Tumblr.
Some users are taking advantage of the free file-hosting service to put up pictures of well-dressed men. Some pictures are of fashion models or celebrities featuring styles that users like while other pictures are so called “selfies” showing off the user’s own fashion style. These pictures along with the popularity of the site, are leading to changes in the world of men’s fashion. Instead of the traditional media influences, men throughout the world are now able to log-on to tumbler and see what’s in-style.
Tumblr Men’s Fashion: The influence.
Read on for 15 ways that Tumblr has influenced men’s style:
1.) Celebrities – Celebrities love to self promote and what better way to do that than by shamelessly posting on social media sites? Tumblr has become home to numerous shots of celebrities including selfies, fan photos and paparazzi pics.
2.) Designers – Designers are jumping on the social media bandwagon and many of the best known brands are now taking to Tumblr to promote upcoming collections and current trends. From Victorias Secret to Mossimo, designers are signing up to connect with fans.
3.) Athletes – Athletes are arguably some of the most influential people in men’s fashion. Soccer, football and baseball stars are all signing up to let their fans know what’s happening in their lives and to increase their popularity. Men are seeing what their favourite athletes are wearing and the images are staying with them as they shop for their new looks.
4.) Politicians – Yes, politicians can be style icons too. Whether it’s the president, the vice president or a daring senator, men are watching the world’s leaders and taking notes. Suits, ties and other power-wear are proudly being displayed on Tumblr for ambitious men to imitate.
5.) Department Stores – To help set themselves apart from the crowd, some department stores are relying on Tumblr to create a better brand image. Target, Old Navy and other stores are using the social media site to draw in customers by looking cooler and showing them the convenience of shopping in their particular store.
photo credit: A cyclops Selfportrait Autoportrait Selfie
6.) Selfies – Even non-celebrities can create fashion crazes on Tumblr by posting a well-made selfie. Just dress in your latest fashions and slap up a photo for the world to see. Keep on posting and eventually you’ll get a following…if you’re good!
7.) Job hunting – What does style and job hunting have in common? Well, for men it means dressing for the part you wish to get. If you’re a man looking for a high-power executive position, it can’t hurt to dress the part. Post some pictures in a suit and make sure employers see the right version of you when they do a background check on social media sites.
8.) Selfie-spots – To capitalize on the popularity of social media sites like Tumblr, some stores and venues are drawing in customers with selfie-spots. This gives people a creative and well-known backdrop to snap a photo so they can share it and show friends where they’ve been. Selfie spots are popping up at weddings and other social events.
9.) Browsing – Tumblr is a great place to browse for new styles. Men can log-on during down time and view the latest trends in men’s fashion. Whether it’s browsing for fun or to figure out what to wear to a work party, the site is a great source of inspiration for men that need a little help in the fashion department.
10.) Advertising – Smart brands know that social media is the future of advertising. These brands strategically use sites like Tumblr to post pictures of their offerings, gaining customers for absolutely free. Some stores like to add in a coupon or use the sites to push promotions that bring in new customers.
11.) Contests – When the fashion industry begins to get stale, some brands like to reach out for inspiration. Posting contests on Tumblr and challenging patrons to invent new styles can help refresh a brand’s image and help them connect with customers. Men in particular find the challenge to be a draw.
12.) More pressure to impress – Along with all of the good aspects of social media comes the bad. Having your every move documented on social media for the whole world to see can put a lot of pressure on people, especially men. Men aren’t used to the pressure to look good, so many find it overwhelming at first and give in to whatever the fashion gods of social media says is cool at the time. Tumbler is no exception – the social networking site has been pressuring men into dressing up and looking their best at all times and on all occasions. That means grungy ripped t-shirts are out and branded team jerseys, polos and dress shirts are in.
photo credit: Spending Money
13.) Men spend more money on clothing – Men are spending more money on clothing as a result of social media sites. Knowing what’s in and what’s hot is pressuring men to pursue fashion in ways they never have before. As a result, more men are spending more money on the clothing they think they need to compete in today’s society.
14.) Impulse shopping – Having access to the latest trends at the click of a button can make some men do a little impulse shopping. It’s easy to see a shirt or sweater on Tumblr that you love and then instantly want to purchase it. A link to go with the picture brings you to the brand’s website and from there it’s a quick click to make the impulse purchase.
15.) Personal expression – Men used to have very limited choices when it came to style. However, the rise of social media has allowed retailers to tap into the inner psyches of their customers, particularly their male ones, to find out what they like and what they don’t. That has led to more choices being made available in stores and greater opportunities for personal expression.
Men’s Fashion on Tumblr. Wrapping it up.
Tumblr is a great platform and its influence on men’s fashion and style trends hasn’t peaked. Not by a long-shot. There’s a lot more to come there so keep an eye out!
